De Ruijter is a traditional Dutch brand which has produced varied bread toppings for many years. The company was set up in 1860 and started the production of the typically Dutch aniseed comfits. People in the Netherlands eat the aniseed comfits on rusk to celebrate the birth of a baby.
De Ruijter’s product range has meanwhile expanded considerably and has become a household name in the Netherlands. Chocolate sprinkles and chocolate flakes are particularly popular and have become a real Dutch icon.
Did you know that the average Dutch person eats 1 kilo of chocolate bread toppings per year? Chocolate sprinkles are the most popular condiment: Dutch people eat more than 600 million sandwiches with this delicious topping every year.